Should Apple have had a bigger presence at SXSW? From theappleblog.com With the newly released iPhone SDK, Webkit, Safari (now available on Mac PC) and Apple's professional audio and video software such as Logic, Final Cut and Shake, I was fully expecting to see a rather prominent Apple booth at the SXSW tradeshow. To be honest, this was my first time at SXSW and I was more surprised than anything at Apple's absence, especially considering the SDK announcement the day before SXSW started.

Read more...

Posted Under: Apple

Apple’s Design Process Through a Keyhole From www.adaptivepath.com/blog While it is standard practice in visual design to come up with three strong concepts to present and choose from, I've found that it is rare to do so in interaction design. This also echos what both Alan Cooper and especially Bill Buxton had to say at Interaction08, with both urging interaction designers to plan to throw several designs away.

Read more...

Posted Under: Apple

Apple’s iPhone SDK Prohibits Real Mobile Innovation From whydoeseverythingsuck.com/ Last week Apple opened up the iPhone and introduced a software developer's kit (SDK) to allow third parties to develop software for the iPhone. This was a great step forward in that Apple had, for some significant period of time, suggested that writing software within the browser environment was sufficient, and that no native developer platform was needed at all. The issue is that Apple has set a policy that third party application developers can't create applications that run in the...

Read more...

Posted Under: Apple

The Ups And Downs Of Apple TV From CBS News Apple TV is seen on display at the Apple store in Palo Alto, Calif. Apple TV can now download rented movies directly from iTunes, with no need to involve the home computer, including some high-definition releases. Academy Awards we would have had to either rent the movies from a video store or watch them on a PC, but this year we got to watch our rented nominated films in our living room on our high definition set thanks to Apple s newly enhanced Apple TV. Before this change, the only way to...

Read more...

Posted Under: Apple

Apple: BMO Capital Cuts Target; Ups Mac Unit Forecast, But Lowers ... From Barron's He now sees Apple selling 9.5 million iPods and 1.4 million iPhones in the March quarter, down from his previous estimates of 10.5 million iPods and 2.1 million iPhones. For the fiscal year, he now sees 51.1 million iPods, down from 54.6 million, with 7.7 million iPhones, down from 9.3 million. For FY 08, he goes to 9.4 million from 9.1 million, and for 09, to 11.55 million from 10.99 million.

Read more...

Posted Under: Apple