The 'Matter Box' is a new experiment in direct mail - and mine has ...
Feb. 02
Matter is a new and unique idea in communications that brings companies and people together around real, physical stuffthings you can hold in your hands, keep in your drawer, or give to your friends. Being included in the Matterbox isn't just a nice way of extending a TV campaign, it can also create online buzz and positive sentiment as recepients feel compelled to talk about particularly interesting things received.
Read the full story at www.nickburcher.com/
Posted Under: Direct Mail